Brand Messaging Strategist & Content Writer for Manawatū Businesses
Feel confident in your marketing and attract the right customers
Marketing your business shouldn't feel this hard.
You’ve built something awesome – a business that solves real problems and makes life better for your customers.
But when it comes to marketing?
You’ve put in the effort. You’ve got a logo and a website. You might even be posting on social media.
But it feels confusing and like a waste of time and money.
Don't worry, you're not alone. Many business owners feel like this at some point.
Here's the thing: if your messaging isn’t clear, consistent and compelling, no amount of marketing will create the results you want.
So, how can you get your marketing on track?
Go back to the foundation: your brand messaging.
With a clear messaging strategy in place, you'll confidently communicate who you are, what you do, and why your ideal customers should care.
And that's when the magic happens.
Marketing will finally feel simple, and you'll attract the right customers.
But, as business owners, we're too close to our work to see the real value we bring, let alone nail our own messaging.
That's where Human Stories comes in. I'm here to offer a fresh perspective.
Together, we can get you unstuck.
Hi, I'm Renee - your messaging guide
Based in Palmerston North, I help Manawatū businesses get their marketing talking to the right humans - so it gets results.
With experience in copywriting, journalism and teaching, I’ll help you find your brand voice and create clear, compelling messaging that attracts the customers you're here to serve.
I'll guide you through my Brand Essence process step-by-step. Together, we’ll create a messaging strategy that becomes the foundation for all your marketing efforts.
Your website, social media, radio ads, bus backs, print media, billboards, networking meetings - wherever your brand is showing up, your messaging strategy will be put to work.
When we work together, we'll enjoy in-person meetings, easy communication, and a partnership built on trust. Plus some laughter in the mix, too.
Ready to get some clarity? Let's get started.
Transform your marketing in 3 easy steps
1. Contact me
Let's talk about your business goals and marketing challenges to see if we're a good fit
2. Get a strategy
We'll craft messaging that connects with your audience
3. Attract customers
Connect with the people you're here to serve, and grow your business
Here's how we can work together
Messaging strategy
Build strong brand foundations so all your marketing fits together
Coaching
Get support & accountability as you implement your messaging strategy
Content Writing
Build trust and authority with fresh, on-brand words that connect
Words from some of my awesome clients
Personal Brand Strategy
It was an interesting process that involved thought-provoking but fun discussions. Renee drew out the true essence of what I'm about in a way I hadn't thought about before. She created a roadmap that will enhance my personal brand going forward.
Steve Davey
ABC Business Sales
Content Strategy + Content Writing
Renee helped us create a regular internal newsletter to share stories and messaging amongst our staff and families. She has a compelling writing style, and the feedback has been super positive. Renee is great to work with.
Grant Higgins
Higgins Family Holdings
Content Writing
Renee has worked on a number of projects as part of our team of comms professionals. Her work is accurate, concise and of course, human-focused. She's a pleasure to work with.
Richard Liew
NZ Entrepreneur Magazine
Strategy Session
Our business has been around a while, and Renee has given us some fresh ideas about how to get our message and brand out there. Working with Renee was easy, as she had done the prep work and knows her stuff. She's helped us refocus on what's important to our business and highlight some ways to tell that story better.
Rebecca Culver
Just Zilch
Don't let your competitors win the business!
With a messaging strategy, you'll attract more of your ideal customers because you'll:
Know how to connect with your audience
Communicate your brand essence with clarity
Have consistent messaging across your marketing
Build brand awareness, trust and authority in your industry
Stand out from your competitors
Boost customer loyalty, as customers feel understood and valued
